12 Reasons You NEED a Blog Now!

Champion Assistants Blog ServicesOne thing that I can truly say here is that there is nothing on the internet that will do your business more good than having a quality blog site.  If you do not have a blog site it should be your number one priority, even before you do a website for your company.

Google recognizes the strength of a blog site and these sites help you get high ranking in Google’s view.

For an easy blog site you can set one up in WordPress.com and initially it will do all you could ask for.  There are so many benefits of having a blog site that I almost don’t know where to start so I am going to list many of them for you:

1.           It is cheap way to promote your business, products and services – you can set these sites up and run them for free

2.           You can send people to this site from anywhere else on the web, especially the social sites where you be connecting with people interested in your business

3.           You can add up-to-date information

4.           By adding to the site each day or at least 3 times a week you will have customers coming back for more information

5.           You can give opinions on anything in your industry

6.           You can interact with people as they make comments on your site

7.           You can survey people to find out what they want

8.           You can link this site to any other site or promotion that you have

9.           It is more friendly than a website

10.        You can link to other compatible sites and this is good for getting Google rankings

11.        You can set up categories so that clients can easily find what they are looking for

12.        You can add graphics to make it more interesting or use photos of business events

Be aware of the fact that if you want to sell on your site you would need to upgrade it to a paid site.  You still need to keep your postings short and to the point to keep people’s interest.

How Have Business Networking and Communications Changed?

Business NetworkingOh, the good old days of doing business!  And I am not talking 20-30 years ago I am only talking 6-7 years ago.  There was always an expectation that business people would join business groups like Lions or Rotary to network with other business owners, but that necessity is changing rapidly.

In fact if you are relying on those networks for your business in 2009 you are almost considered ‘out of the loop’.  Business these days is conducted on the internet via social sites and emails.   Interesting that they call them social sites because people who join these sites for business are not  in many of cases, very social.  Often it is a matter of targeting specific clients or groups and building relationships for business purposes only.

It is a fact that even company meetings have changed.  More and more companies are changing to having meetings on the internet with attendees being anywhere from down the hallway to half way across the globe.

How is this affecting your business?  Are you losing that personal contact with staff or with your customers?  Obviously virtual business is infiltrating our systems more and more, but business owners need to be extremely careful that they do not lose touch with their clients.

One step that major companies have taken because of this factor is to improve their customer service divisions.  Even in only the last 2 years there has been a noticeable difference in customer service.